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We’ve all been there: trying to call our bank, GP, or utility provider, and having to press an infinite number of keys to get through to an automated voice that will make us wait on the line while letting us know that we’re number 20 in the queue. Companies claim that automating communication with the customer is making their journey much more efficient and streamlined. But is that really the case or are companies just putting a barrier between them and their customers? By Neil Hammerton,...
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Richard Foster, UK Managing Director at LiveRamp discusses how identity resolution is changing the measurement of marketing campaigns through a data-driven, customer-first approach.
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How location strategy can attract the right people and foster creativity.
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Appian has publisheded IT leadership survey data that highlights the cultural and technical roadblocks related to digital transformation for enterprise companies. The findings, the first in a series of data sourced from Appian’s Future of Work survey, emphasize the primary challenges are not technical, but instead relate to culture and collaboration among IT departments.
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Pioneering technology to change the future of post game analysis in football.
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Huawei helps the Jumeirah Group build a robust and agile IT department to support the rapid business expansion of the group.
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