AI Ready Data Centres: Constructing the Future’s Digital Backbone

By Jon Abbott, Technologies Director - Global Strategic Clients at Vertiv.

Artificial intelligence is not just another trend in the digital world; it’s a transformative force reshaping entire industries. IDC has forecast that worldwide spending on AI will reach $632 Billion in 2028. This growth is accompanied by unprecedented demands on data centres – McKinsey estimates that global demand for data centre capacity could more than triple by 2030, driven in large part by the power-hungry nature of AI models, particularly generative AI. So, they must evolve from their traditional role as static data storage facilities into dynamic, high-performance computing (HPC) environments.

AI applications require vast computational power and storage capacity. Training complex models involves processing massive datasets, often using the equivalent energy consumption of a small town. In fact, the EU has stated that the electricity demand of data centres will rise from 76.8 TWh in 2018 to 98.5 TWh by 2030 – a rise of 28% - placing immense pressure on existing data centre capacities. This increase necessitates not only more physical space and power but also sophisticated cooling solutions and innovative management strategies to enable efficiency.

Reinforcing the Infrastructure: Adapting to AI’s Demands

To withstand the increasing pressure of AI workloads, data centres must fortify their facilities. According to analyst Gartner, spending on data centre systems is expected to increase 23.2% in 2025 due in large part to increased planning for GenAI. This means more than just adding servers or expanding and reinforcing floor space; it requires a fundamental shift in how data centres are designed, managed, and operated.

1. Building for Density and Flexibility

Traditional data centres, built for predictable IT workloads, are ill-suited for the erratic demands of AI. High-performance computing environments designed for AI must support dense configurations of graphics processing units (GPUs), tensor processing unit (TPUs), and other specialised IT hardware. This requires rethinking the physical layout of facilities and implementing innovative solutions such as liquid cooling systems, which can handle the heat generated by these powerful components more efficiently than conventional air cooling.

2. Dynamic Power and Cooling Solutions

As AI workloads fluctuate, so does their power consumption. Sudden spikes in energy demand can put a strain on power systems and increase the risk of outages. Integrating dynamic power management systems that can allocate resources in real-time is crucial. Technologies like software-defined power distribution units (PDUs) and battery energy storage systems (BESS) provide the flexibility to manage these surges effectively. Additionally, adopting advanced cooling technologies, such as direct-to-chip or liquid immersion cooling, can prevent overheating and maintain performance in high-density environments. According to Global Market Insights the market for liquid cooling could grow to around $13billion by 2034.

3. Leveraging Edge Computing

While centralised data centres will continue to play a vital role, edge computing offers a complementary solution to managing AI workloads. IDC predicts that worldwide spending on edge computing will reach $378 Billion in 2028, driven by demand on real-time analytics, automation, and enhanced customer experiences. By processing data closer to its source, edge data centres can reduce latency and bandwidth usage, making them ideal for applications like autonomous vehicles, smart cities, and industrial IoT. This decentralised approach alleviates some of the pressure on centralised facilities, enabling them to focus on more complex, resource-intensive tasks. 

Navigating Sustainability Challenges

As data centres scale up to meet AI demands, sustainability becomes a more pressing issue. It is expected that their energy demands will grow exponentially as AI adoption increases. The environmental impact of increased energy consumption cannot be ignored, especially as global regulations tighten around carbon emissions and energy efficiency. 

Investing in Renewable Energy

Integrating renewable energy sources, such as solar and wind, is a critical step in reducing the carbon footprint of data centres. By pairing renewable energy with energy storage solutions, data centres can achieve a more sustainable and resilient energy profile. The EU’s Renewable Energy Directive (RED II), which mandates that 32% of energy consumption must come from renewable sources by 2030, is pushing data centres across Europe to integrate more eco-friendly energy solutions. This not only helps in meeting regulatory requirements but also provides a safeguard against the potential volatility of energy markets.

Embracing Energy-Efficient Technologies

Efficiency must be at the core of any data centre strategy. The European Union has introduced new regulations under the 'European Green Deal', setting targets for energy efficiency in data centres to reach a Power Usage Effectiveness (PUE) of 1.3 or below by 2030. It also introduced the Energy Efficiency Directive to help reduce energy consumption. Implementing energy-efficient hardware, optimising airflow management, and utilising AI-driven tools for predictive maintenance and resource allocation can significantly reduce energy waste. And according to a Vertiv report, implementing these technologies could lower energy costs by up to 30%.

Collaboration: A Key to Innovation and Resilience

The challenges posed by AI are too complex for any single entity to solve alone. Collaboration across the technology ecosystem is essential. Data centre operators, IT hardware manufacturers, software developers, and AI researchers must work together to develop and implement solutions that address the unique needs of AI workloads.

Developing Standardised Protocols

As AI infrastructure becomes more specialised, the need for standardisation grows. Developing common protocols for integrating AI-specific IT hardware and software into data centres can simplify deployment and reduce the risk of compatibility issues.

Sharing Best Practices

Open collaboration and the sharing of best practices are crucial for accelerating innovation. Initiatives like industry consortiums or collaborative research projects can help data centres adopt new technologies faster and more effectively. 

Preparing for the Future: The Strategic Vision

Looking ahead, the data centre of the future will be more than just a facility that stores and processes data; it will be the digital backbone of an AI-driven world, supporting everything from personalised medicine to autonomous transportation. To achieve this, data centres must prioritise strategic investments in both infrastructure and talent.

Infrastructure Investment

Upgrading existing facilities to support high-density, high-performance computing is just the beginning. Data centres must also invest in emerging technologies like quantum computing and advanced networking solutions to stay ahead of the curve. This will require a forward-thinking approach, anticipating future demands and building the capacity to meet them.

Building a Skilled Workforce

The growth of AI will not only transform data centres but also the skills required to operate them. Training and retaining a skilled workforce capable of managing complex AI environments is crucial. This involves not just technical training but also developing expertise in areas like data ethics, cybersecurity, and sustainability.

Coming Full Circle: Resilience in the Face of Transformation

As the demands of AI continue to rise, data centres find themselves at a pivotal moment. They must evolve from their traditional roles into dynamic, adaptable infrastructures capable of supporting digital transformation. 

This transformation is not just about surviving the present; it’s about preparing for the future. By embracing innovation, prioritising sustainability, and fostering collaboration, data centres can position themselves as the digital backbone of tomorrow’s AI-driven world. In doing so, they will not only support today’s technologies but also pave the way for the innovations of the future, whilst remaining resilient and relevant in an ever-changing digital landscape.

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