Panasas enhances channel strategy

Panasas has unveiled a new global channel strategy with added benefits and incentives to grow sales reach through channel and alliance partners.

Panasas’ flagship PanFS® data engine powers the ActiveStor® portfolio, which includes all-NVMe ActiveStor® Flash, hybrid ActiveStor® Ultra, and massive-capacity ActiveStor® Ultra XL data storage solutions designed to accelerate AI/ML training, modeling and simulation, high performance data analytics, and massive-scale data workloads.

 

Panasas technology has seen a continuous demand increase over the past 18 months, and the recent portfolio launch promises to ramp up that trend. To support its rapidly growing customer base and market expansion, the company is investing in its teams and partnerships.

 

“Strong partnerships are critical for our mission to accelerate growth and innovation across industries,” said Brian Peterson, COO of Panasas. “Regardless of your organisation’s size, business model, geographic location, or vertical focus, our partner program will empower you with leading storage technologies. Together we will harness the power of big data to not only solve problems, but to discover new opportunities.”

 

The new Panasas partner program enables value-added resellers, distributors, and technology partners to deliver Panasas’ industry-leading data storage solutions worldwide with end-to-end deal support. New capabilities include:

 

The Panasas partner portal, a hub containing innovative marketing collaboration tools, learning pathways, and a library of resources tailored to partners

Panasas partner marketing and demand generation support

Deal registration that rewards and protects partners’ investments for seeking out new customer opportunities

 

Panasas recently welcomed Penguin Solutions, an SGH Company, to its new partner program. Penguin Solutions helps customers accelerate the deployment of their applications by providing a fully comprehensive and best-in-class solution experience. Penguin Solutions chose Panasas’ technology over previously offered open-source parallel file systems to enhance its selective product line. The partnership validates the Panasas ActiveStor Ultra storage solution for use in Penguin Solutions configurations for all AI and high performance applications.

 

“Our customers are solving the world’s most complex problems, from developing COVID-19 vaccines to designing jetliners. Our job is to provide them with the best infrastructure so that they can focus on that work,” said Bret Costelow, Executive Vice President of Global Sales at Panasas. “We’re excited to team with Penguin Solutions and have them bring PanFS and ActiveStor to all of their high performance applications and AI customers.”

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