There has been a high demand for advanced data center infrastructure solutions in recent years across many industries. Driven by increasing demand, numerous data center business operators are expanding their presence into untapped regions. Industries across Asia Pacific and North America are increasingly relying on cloud data centers. As per a report published by Global Market Insights, the global data center server market is expected to exceed USD 100 billion by 2027.
Key players functioning in the data center server market are focusing on launching new innovative solutions to strengthen their market position. They are also offering supporting software solutions for remote monitoring of servers. For instance, Chinese technology major, Lenovo Ltd. offers servers that provide easy setup, firmware, and remote server management with the latest Intel Active Management Technology.
Notably, recent adoption of digitalization in healthcare has also played a major role in surging the demand for data center servers. Healthcare organizations are gradually accepting online methods of payment like the adoption of POS terminal for contactless transactions. To employ an integrated platform that controls payment transactions, the healthcare sector is edging towards the use of cloud POS software solutions across premises.
Elaborated below are some of the key trends driving data center server market expansion:
1) Rising demand for tower servers
Tower servers are witnessing a high demand as they deliver versatile storage configurations and powerful performance in a small footprint for SMBs to big institutions. These servers have the capacity for high optimization and customization, hence allowing firms to adopt a server configuration that fits to their requirements. Compared to other servers, tower servers ensure
quiet operations. The agility and scalability provided by tower servers can propel their demand by expanding and emerging businesses.
2) Increasing adoption in the healthcare sector
Several healthcare organizations are using POS terminals to allow contactless transactions and accept digital payments during the pandemic. They are adopting cloud POS software solutions to employ an integrated platform which controls payment transactions throughout the whole premise. The industry is also using technologies like telemedicine and video conferencing, in order to enable remote consultations. Growing presence of digitalization is likely to fuel the demand for data center infrastructure solutions for efficiently managing data.
3) Presence of key automotive manufacturers in Europe
Promising manufacturing sector along with rising adoption of advanced digital technologies is expected to boost the demand for data center servers for networking and data storage. Major automotive manufacturers such as Mercedes-Benz and BMW AG are using sophisticated technologies including IoT and machine learning, in their production centers to accelerate productivity. Surge in data traffic could drive the demand for advanced IT infrastructures which can efficiently help transfer and store vast volumes of data.