Saturday, 18th September 2021
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Dynatrace expands strategic collaboration with Microsoft

Access to Dynatrace’s Software Intelligence Platform through the Microsoft Azure Marketplace empowers global organizations to accelerate digital transformation.


Software intelligence company Dynatrace has expanded its strategic collaboration with Microsoft. As part of this, Dynatrace now delivers its observability platform for purchase through the Microsoft Azure Marketplace.

This means Microsoft customers can now easily implement Dynatrace’s automatic and intelligent observability for their Microsoft Azure and hybrid-cloud environments through a streamlined process covering everything from procurement to automated deployment and configuration.

The collaboration also includes joint go-to-market activities, including:

·Microsoft Azure customers can now use their committed Azure spend to purchase Dynatrace®.

·Microsoft and Dynatrace are engaging in joint marketing, including events, sponsorships, and customer solutions workshops.

·Microsoft and Dynatrace will provide their sales representatives with co-selling incentives to encourage a simple, unified go-to-market motion.

“We are pleased that Dynatrace has made their observability platform available in the Azure Marketplace, so customers can easily implement automatic and intelligent observability for their Azure and hybrid-cloud environments,” said Casey McGee, Vice President of Global ISV Sales at Microsoft. “The Dynatrace platform enables customers’ business transformation by providing real-time information about application performance and security, underlying infrastructure, and user experiences, so they can focus on driving innovation and delivering new value.”

“We designed the Dynatrace platform to enable the largest organizations in the world to accelerate their digital transformations,” said Mike Maciag, Chief Marketing Officer at Dynatrace. “Together with Microsoft, we’re making it even easier for our joint customers to build, deploy, and grow applications in Azure and hybrid environments at scale. In addition to the metrics, logs, and traces of observability, our unique approach unifies AIOps and continuous automation to help organizations innovate faster and achieve better business results with greater efficiency and confidence.”

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