Perfecto Mobile, a leader in enabling high-quality digital and mobile experiences for enterprises, has raised a $35 million investment from new investor Technology Crossover Ventures (TCV), with continued participation from existing investors FTV Capital, Carmel Ventures, Globespan Capital Partners and Vertex Ventures. The latest capital infusion will fuel the expansion of Perfecto’s product offerings, which address the need for enterprises to continuously test and monitor their mobile and digital user experiences on real devices under real end-user conditions. Along with a new round of investment, Perfecto has expanded its executive leadership team with the appointments of Rainer Gawlick as President and Ofer Karp as Senior Vice President of Engineering. Perfecto is also expanding its geographical reach, opening new offices and data centers in Australia, China, Japan and Toronto, Canada. In today’s connected world, consumer expectations rise as innovation evolves, making a digital engagement strategy critical to enterprise business success. Perfecto is solving a major pain point in the digital and mobile quality markets with the ability to continuously improve the quality of such interactions. Perfecto’s offering, the Continuous Quality Lab™, gives users access to a cloud-based test lab, complete with automated test scenarios that account for real user conditions across real devices. In fact, the company is currently working with nine of the 10 most valuable brands, as listed in the 2015 BrandZ™ Top 100 Most Valuable Global Brands, released by WPP and Millward Brown. “Increasingly, digital engagement is the way brands directly interact with customers, and as a result, those interactions are having a significantly greater impact on business success. As the pressure to meet customer expectations rises, so does ensuring the quality of each digital experience, especially across mobile channels,” said John Doran, Principal at TCV. “With Perfecto’s strong leadership, cloud-based technology and market vision for superior digital and mobile engagement, we believe the company will achieve breakout growth in the quality market.”
“Customers now expect and depend on high-quality digital experiences when interacting with brands via the Web, mobile apps and IoT devices,” said Eran Yaniv, CEO of Perfecto. “Perfecto has developed leading solutions that help enterprises deliver high-quality digital experiences via our Continuous Quality Lab. I am excited about the partnership with TCV and look forward to working together to grow Perfecto’s global presence, expand our quality offerings and position Perfecto for continued growth and innovation.”
