Expert Opinions

Is your automated technology a threat to customer relationships?

Published in Blockchain Digital Business Everything AI Internet of Things Machine Learning Orchestration + Management Tools Robotic Process Automation Virtual + Augmented Reality

We’ve all been there: trying to call our bank, GP, or utility provider, and having to press an infinite number of keys to get through to an automated voice that will make us wait on the line while letting us know that we’re number 20 in the queue. Companies claim that automating communication...

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How to streamline the deployment and management of your POP sites

Published in DC Facilities + Colo Infrastructure + Hardware

In recent times, many organizations are building out their own Internet points of presence (POPs). Rapidly increasing IP traffic volumes are creating bottlenecks in the POP sites of traditional ISPs. In addition, most ISP POP sites are located in major cities, which could be far away from an...

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Overcoming the identity crisis – how effective customer identity resolution is powering a more insightful customer experience

Published in Digital Business

Richard Foster, UK Managing Director at LiveRamp discusses how identity resolution is changing the measurement of marketing campaigns through a data-driven, customer-first approach.

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